What We Do
Just like an ellipsis at the end of a sentence, we build anticipation — and then dazzle the world with the remarkable stories, experiences, or brands that follow.
Getting the word out in the digital age can seem confusing at best and intimidating at worst. We understand that the difference between calling, tweeting, posting, or emailing can mean either making that crucial connection — or disappearing into the great black hole. That’s where our expertise comes in.
Our Triple Dot Approach encompasses the three essential elements necessary in the world of modern media: Owned Media, Social Media and Earned Media. Although these services are available in any combination, simultaneously managing all three of these channels provides an exponentially more integrated approach that gives you control of your brand, aligns your messages, targets your objectives and makes your story truly come alive.
Social Media
What is it?
Content on shared media channels that are constantly evolving
What we offer:
- Content strategy, creation, planning, management and measurement
- Social media training
- Advertising strategy, planning and management
- Influencer marketing campaign strategy, planning, management and measurement
- Social media program auditing
Owned Media
What is it?
Content and channels the brand controls directly
What we offer:
- Key messaging
- Brand development and brand strategy
- Branding, including naming and logo development
- Branded content creation, from websites to press kits, and newsletters to blogs
- Collateral design
- Video production
- Website design
- Email marketing
Earned Media
What is it?
Content that someone else creates about the brand, whether it’s a journalist, blogger or producer
What we offer:
- PR planning
- Press kit creation
- Press release writing and distribution
- National media relations
- Media event planning and hosting